The Nigeria Customs Service (NCS) has intensified its institutional reforms by extending its Reputation Management Campaign to Zone C, Port Harcourt, in a move officials say is aimed at deepening integrity, professionalism, and public trust.
The campaign, held at the Zone C Headquarters auditorium on Friday, 15 August 2025, brought together selected officers for a train-the-trainer workshop on reputation management and public service values.
Speaking at the event, Comptroller Chika Dim of the Eastern Marine Command praised the Comptroller-General of Customs, Bashir Adewale Adeniyi, for prioritising integrity-building.
“Officers today are fortunate to serve under a forward-looking leadership,” he said. “But true success will only come from the deliberate effort we invest in protecting and managing the Service’s reputation. The Reputation Management Guide must not be seen as a document to shelve but as a compass for daily decision-making, a tool to reshape our relationship with the public and rebuild trust.”
Earlier, Assistant Comptroller Abdullahi Maiwada, the National Public Relations Officer, described reputation as “among the Service’s most valuable but intangible assets.”
“Reputation is not given; it is earned through transparency, accountability, and effective communication,” he told participants. “Every officer’s conduct contributes to how the Nigeria Customs Service is perceived by the public and stakeholders.”
In her closing remarks, Comptroller Teressa Ezenwa emphasised the long-term nature of cultural change within the Service.
“Reputation is not built in a day,” she said. “It requires consistency, professionalism, patience, and respect for the values our Service stands for. This campaign reminds us that we must be intentional in how we conduct ourselves and how we serve the public.”
Breakout sessions at the event saw officers working through real-life scenarios and applying the principles of the Reputation Management Guide to daily operations.

Customs, Shippers’ Council Discuss B’Odogwu Implementation
Just days later, the Customs leadership turned its focus to Abuja, where it engaged the Nigerian Shippers’ Council (NSC) over industry concerns surrounding the rollout of B’Odogwu, the Unified Customs Management System.
The meeting, held on Monday, 19 August 2025, between the CGC Bashir Adewale Adeniyi and the Executive Secretary of the NSC, Dr Akutah Ukeyima, addressed delays and demurrage linked to the new platform.
Dr Ukeyima relayed concerns from freight forwarders and customs agents, citing system integration, documentation challenges, and port logistics as key issues causing financial strain.
He stressed: “There is an urgent need to minimise financial losses and prevent disruptions in the cargo clearance chain.”
In response, the Customs Comptroller-General reaffirmed the importance of B’Odogwu, describing it as central to the Service’s modernisation programme.
“B’Odogwu remains critical to achieving a transparent, technology-driven, and globally competitive clearance process,” Mr Adeniyi said. “We acknowledge the challenges in this initial phase, but they will be systematically resolved through stakeholder engagement, phased improvements, and continuous upgrades.”
Both agencies pledged sustained dialogue, with consultations expected to continue with shipping lines, terminal operators, and other stakeholders. Customs further assured that steps were being taken to limit disruptions and shield operators from excessive demurrage.
The NCS highlighted that B’Odogwu is an indigenous platform designed to centralise customs processes, cut clearance timelines, reduce costs, boost compliance, and strengthen government revenue.
A Two-Track Reform Agenda
By pairing its integrity-focused Reputation Management Campaign with the technology-driven B’Odogwu implementation, the Nigeria Customs Service is presenting what it calls a two-track reform strategy — safeguarding institutional credibility while modernising trade facilitation.
Stakeholders say both initiatives will be critical to repositioning the Service domestically and internationally as Nigeria seeks to boost revenue and competitiveness in the global economy.